There’s a moment in most growing PE firms when the complexity quietly outpaces the structure. It doesn’t announce itself. One week, the team is managing a familiar set of domestic assets, running on established rhythms and local relationships. A few months later, there are calls with advisors in three countries, due diligence running across different legal frameworks, and a portfolio that no longer fits neatly into the processes built to manage it. This is the operational shift that doesn’t get enough attention. The strategic decision to go cross-border tends to be well-documented — the investment thesis, the market opportunity, the…
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As digital gaming grows globally, rules get stricter, and competition gets tougher. Growing fast isn’t enough anymore; operators must handle tough situations, follow the rules, and plan for the long run. Many struggle to combine all three. Soft2Bet has leaned into that challenge, developing a regulated, multi-market footprint built to sustain engagement and steady expansion. Soft2Bet: A regulated-first expansion model Soft2Bet was launched in 2016 by Uri Poliavich with the vision of enhancing iGaming through superior technology and a player engagement focus. Regulated markets were prioritized right from the outset. The company holds 19 licenses in 11 jurisdictions, including Denmark,…